Intel Privacy Notice
This update mostly touches the cookie/tracking preference panel on Intel's privacy page. The 'Ad Targeting and sharing choices' category was renamed to 'Advertising,' and Intel removed the whole 'Data Sharing' section that explicitly said you consent to Intel sharing your personal data with its affiliates, partners, and authorized third-party processors. Intel also deleted the paragraph explaining that it honors 'Do Not Track' and 'Global Privacy Control' browser signals for ad targeting. The various 'Active/Inactive' status labels also flipped, though these likely just reflect the tool's current session state rather than a change in default settings.
Separate data-sharing consent option removed
Intel used to have a distinct 'Data Sharing' setting in its cookie tool that clearly disclosed and let you manage consent to sharing your personal data with affiliates, partners, and outside data processors. That dedicated disclosure and control is now gone, folded into the general 'Advertising' category or removed from the visible tool entirely. This makes it harder to see and separately manage this specific kind of sharing.
“You consent to Intel sharing your personal information with Intel's affiliates, Intel's partners, and Intel-authorized third-party personal information processors.”
What you can do — Review Intel's full Privacy Notice and Cookie Notice for current data-sharing practices, and use Intel's cookie preference tool or opt-out options to limit sharing if available.
Removed explanation of how Do Not Track / Global Privacy Control signals are honored
Intel deleted the text explaining that turning on a 'Do Not Track' or 'Global Privacy Control' browser signal stops it from collecting your device data for ad targeting. Removing this explanation doesn't necessarily mean the underlying practice changed, but you can no longer see this commitment spelled out on this page.
“If you visit an Intel Site or service using a device with a United States IP address and a privacy-preference signal enabled (e.g., Do Not Track, Global Privacy Control), Intel will not collect device information for the purpose of Ad Targeting uses.”
What you can do — Enable Do Not Track or Global Privacy Control in your browser and check Intel's Cookie Notice periodically to confirm these signals are still honored.
| 48 | 48 | [Intel Cookie Notice](https://www.intel.com/content/www/us/en/privacy/intel-cookie-notice.html) |
| 49 | 49 | |
| 50 | 50 | These technologies are necessary for the Intel experience to function and cannot be switched off in our systems. The technology is usually only set in response to actions made by the device owner which amount to a request for services, such as setting privacy preferences, logging in, filling in forms, maintaining secure login areas, maintaining state across pages (remembering items in a shopping basket), and server load balancing. The device owner can set their preference to block or alert Intel about these technologies, but some parts of the Intel experience will not work. These technologies do not store any personally identifiable information. |
| 51 | 51 | |
| 52 | 52 | #### Analytics |
| 53 | 53 | |
| 54 | Analytics Active | |
| 54 | Analytics Inactive | |
± CHANGEDAnalytics, Functional, and Advertising toggle states shown as "Inactive" The status labels next to Analytics, Functional, and Advertising switched from "Active" to "Inactive." This most likely reflects the consent state for the specific browsing session the page was fetched with, not a change to Intel's default settings for all users. | ||
| 55 | 55 | |
| 56 | 56 | These technologies allow Intel to count device visits and traffic sources, so Intel can measure and improve the performance of our experiences. The technology helps Intel to know which experiences are the most and least popular and see how device owners interact with the experience. All information these technologies collect is aggregated. If the device owner does not allow these technologies, then Intel will not know when the device owner visited or how the device owner interacted with our experiences. |
| 57 | 57 | |
| 58 | 58 | #### Functional |
| 59 | 59 | |
| 60 | Functional Active | |
| 60 | Functional Inactive | |
| 61 | 61 | |
| 62 | 62 | These technologies enable the Intel experience to provide enhanced functionality and personalization. The technology may be set by Intel or by third-party providers whose services Intel have added to our experiences. If the device owner does not allow these technologies, then some or all of these services may not function properly for the device owner. |
| 63 | 63 | |
| 64 | #### Ad Targeting and sharing choices | |
| 64 | #### Advertising | |
± CHANGED"Ad Targeting and sharing choices" renamed to "Advertising" The cookie category that covers targeted advertising was renamed and simplified. This looks like a labeling/reorganization change rather than a change in what the category actually does. | ||
| 65 | 65 | |
| 66 | Ad Targeting and sharing choices Active | |
| 66 | Advertising Inactive | |
| 67 | 67 | |
| 68 | Inactive/Active | |
| 69 | **Inactive** means Intel will not collect and Share my device information for Ad Targeting uses. | |
| 70 | **Active** means Intel may collect and Share my device information for Ad Targeting uses. | |
| 71 | ||
| 72 | If you visit an Intel Site or service using a device with a United States IP address and a privacy-preference signal enabled (e.g., [Do Not Track](http://www.allaboutdnt.com/), [Global Privacy Control](https://globalprivacycontrol.org/)), Intel will not collect device information for the purpose of Ad Targeting uses. | |
| 73 | ||
| 74 | If you visit an Intel Site or service using a device with a United States IP address, you have not enabled a privacy-preference signal, and your Ad Targeting and Sharing Choices are set to Active, Intel may collect device information for the purpose of Ad Targeting uses. | |
| 75 | ||
| 76 | If you have more than one device, you will need to configure all devices with your privacy-preferences. | |
| 77 | ||
| 78 | 68 | These technologies may be set through our Intel experience or by our advertising partners. The technology may be used to build a profile of the device owner's interests and show the device owner relevant advertisements on other experiences. The technology does not store directly personal information on the device, but the technology is based on uniquely identifying the device. If the device owner does not allow these technologies, then the device owner will experience less targeted advertising. |
| 79 | ||
| 80 | #### Data Sharing | |
| 81 | ||
| 82 | Data Sharing Inactive | |
| 83 | ||
| 84 | You consent to Intel sharing your personal information with Intel's affiliates, Intel's partners, and Intel-authorized third-party personal information processors. | |
− REMOVED"Data Sharing" cookie category and consent statement removed Intel deleted the entire 'Data Sharing' section from the cookie preference tool. This section used to plainly state that you consent to Intel sharing your personal data with its affiliates, partners, and authorized third-party processors, and gave that sharing its own separate toggle. | ||
ALSO IN THIS CHANGE, NOT TIED TO ONE LINE
- − REMOVEDExplanation of Do Not Track / Global Privacy Control handling removed
The notice used to explain that if you browse from a U.S. IP address with a 'Do Not Track' or 'Global Privacy Control' signal turned on, Intel will not collect your device information for ad targeting. That explanation, along with the definitions of 'Active' and 'Inactive' for ad targeting, has been deleted.
If you visit an Intel Site or service using a device with a United States IP address and a privacy-preference signal enabled (e.g., Do Not Track, Global Privacy Control), Intel will not collect device information for the purpose of Ad Targeting uses.