Intel Trademark Information

SERIOUS

FIRST SEEN 2026-09-11 · VERSION 20260911_rev01 · COMPARED WITH 20260828_rev01

What changed, in plain language

Intel's cookie/privacy preference page dropped its dedicated 'Data Sharing' section, which had disclosed and let users control Intel sharing personal data with affiliates, partners, and third-party processors. The page also removed its explicit promise to honor Do Not Track / Global Privacy Control signals for ad targeting, and renamed the 'Ad Targeting and sharing choices' category to 'Advertising'. Several cookie-category toggles (Analytics, Functional, Advertising) also now show as 'Inactive' instead of 'Active'.

Changes that may affect you

Lost visibility and control over data sharing with affiliates and partnersSERIOUS

DATA SHARING

Intel used to have a clear section telling you it shares your personal information with its affiliates, partners, and authorized third-party processors, along with a toggle showing whether that sharing was on or off. That entire section is now gone from this page, so you can no longer see this practice explained or find a control for it here.

“You consent to Intel sharing your personal information with Intel's affiliates, Intel's partners, and Intel-authorized third-party personal information processors.”

What you can do — Check Intel's Privacy Notice or Cookie Notice directly to confirm current data-sharing practices with affiliates and partners, since this control is no longer shown on this page.

Removed promise to honor Do Not Track / Global Privacy Control signalsMATERIAL

DATA COLLECTION

This page previously made an explicit promise: if you browse from a US IP address with a Do Not Track or Global Privacy Control signal enabled, Intel would not collect your device data for ad targeting. That promise, plus the reminder to set preferences on every device you use, has been deleted.

“If you visit an Intel Site or service using a device with a United States IP address and a privacy-preference signal enabled (e.g., Do Not Track, Global Privacy Control), Intel will not collect device information for the purpose of Ad Targeting uses.”

What you can do — If you rely on a Do Not Track or Global Privacy Control browser signal, check Intel's Cookie Notice directly to confirm it's still honored, since this page no longer states that commitment.

Changelog

− REMOVED'Data Sharing' section removed entirely
The page used to have its own 'Data Sharing' category explaining that Intel shares your personal information with its affiliates, partners, and authorized third-party processors, and showing whether that sharing was active. This whole section, including its explanation and status indicator, has been deleted.
You consent to Intel sharing your personal information with Intel's affiliates, Intel's partners, and Intel-authorized third-party personal information processors.
− REMOVEDDo Not Track / Global Privacy Control commitment removed
The page previously explained that if you visit from a US IP address with a Do Not Track or Global Privacy Control signal turned on, Intel would not collect your device data for ad targeting, and reminded users to set preferences on every device. This explanation has been deleted.
If you visit an Intel Site or service using a device with a United States IP address and a privacy-preference signal enabled (e.g., Do Not Track, Global Privacy Control), Intel will not collect device information for the purpose of Ad Targeting uses.
± CHANGED'Ad Targeting and sharing choices' renamed to 'Advertising'
The advertising cookie category was renamed and its detailed Active/Inactive definitions were removed, leaving just a simple status line.
#### Ad Targeting and sharing choices
#### Advertising
± CHANGEDCookie category statuses now show as Inactive
The Analytics, Functional, and Advertising cookie categories now display as 'Inactive' where they previously showed as 'Active'. This likely reflects the current consent state shown on the page rather than a change to the underlying policy.
Analytics Active
Analytics Inactive

Full text changes — 20260828_rev01 to 20260911_rev01

COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED

 [Intel Cookie Notice](https://www.intel.com/content/www/us/en/privacy/intel-cookie-notice.html)
 These technologies are necessary for the Intel experience to function and cannot be switched off in our systems. The technology is usually only set in response to actions made by the device owner which amount to a request for services, such as setting privacy preferences, logging in, filling in forms, maintaining secure login areas, maintaining state across pages (remembering items in a shopping basket), and server load balancing. The device owner can set their preference to block or alert Intel about these technologies, but some parts of the Intel experience will not work. These technologies do not store any personally identifiable information.
 #### Analytics
+Analytics Active
+Analytics Inactive
 These technologies allow Intel to count device visits and traffic sources, so Intel can measure and improve the performance of our experiences. The technology helps Intel to know which experiences are the most and least popular and see how device owners interact with the experience. All information these technologies collect is aggregated. If the device owner does not allow these technologies, then Intel will not know when the device owner visited or how the device owner interacted with our experiences.
 #### Functional
+Functional Active
+Functional Inactive
 These technologies enable the Intel experience to provide enhanced functionality and personalization. The technology may be set by Intel or by third-party providers whose services Intel have added to our experiences. If the device owner does not allow these technologies, then some or all of these services may not function properly for the device owner.
+#### Ad Targeting and sharing choices
+#### Advertising
+Ad Targeting and sharing choices Active
+Advertising Inactive
+Inactive/Active
+**Inactive** means Intel will not collect and Share my device information for Ad Targeting uses.
+**Active** means Intel may collect and Share my device information for Ad Targeting uses.
+If you visit an Intel Site or service using a device with a United States IP address and a privacy-preference signal enabled (e.g., [Do Not Track](http://www.allaboutdnt.com/), [Global Privacy Control](https://globalprivacycontrol.org/)), Intel will not collect device information for the purpose of Ad Targeting uses.
+If you visit an Intel Site or service using a device with a United States IP address, you have not enabled a privacy-preference signal, and your Ad Targeting and Sharing Choices are set to Active, Intel may collect device information for the purpose of Ad Targeting uses.
+If you have more than one device, you will need to configure all devices with your privacy-preferences.
 These technologies may be set through our Intel experience or by our advertising partners. The technology may be used to build a profile of the device owner's interests and show the device owner relevant advertisements on other experiences. The technology does not store directly personal information on the device, but the technology is based on uniquely identifying the device. If the device owner does not allow these technologies, then the device owner will experience less targeted advertising.
+#### Data Sharing
+Data Sharing Inactive
+You consent to Intel sharing your personal information with Intel's affiliates, Intel's partners, and Intel-authorized third-party personal information processors.