Intel Cookie Notice

SERIOUS

FIRST SEEN 2026-09-11 · VERSION 20260911_rev01 · COMPARED WITH 20260828_rev01

What changed, in plain language

Intel's cookie preference tool now shows Analytics, Functional, and the renamed 'Advertising' (formerly 'Ad Targeting and sharing choices') categories as Inactive instead of Active. More significantly, the tool dropped its detailed explanation of what Active/Inactive means for ad targeting, removed the paragraph describing how Do Not Track and Global Privacy Control signals are handled and the note that each device must be configured separately, and deleted the entire 'Data Sharing' category along with its consent statement about sharing personal data with Intel's affiliates, partners, and authorized third-party processors. The diff does not show this consent language relocated anywhere else, so consumers using this tool lose visibility into and control over that specific data-sharing practice.

Changes that may affect you

Data-sharing consent category removed from cookie toolSERIOUS

DATA SHARING

Intel deleted the entire 'Data Sharing' section from its cookie preference tool. Previously, this section explicitly told you that you were consenting to Intel sharing your personal information with its affiliates, partners, and authorized third-party processors, and gave that practice its own status indicator. The diff shows this text and toggle being removed, with nothing put in its place. This means you no longer have a visible disclosure or dedicated control for this specific sharing practice through this tool — the diff doesn't show whether the underlying practice has stopped, only that the disclosure and control for it are gone.

“You consent to Intel sharing your personal information with Intel's affiliates, Intel's partners, and Intel-authorized third-party personal information processors.”

What you can do — If you previously relied on this section to understand or manage data sharing, contact Intel through their privacy contact form to ask whether this sharing practice is still in effect and how to opt out.

Explanatory text on ad-tracking privacy signals removed from this tool sectionMINOR

DATA SHARING

This part of the cookie tool no longer explains what 'Active' and 'Inactive' mean for ad targeting, how Do Not Track or Global Privacy Control signals affect ad-related data collection, or that each device needs separate configuration. This makes it harder to understand your choices and how to exercise them directly within this section of the tool, even though it doesn't necessarily mean the underlying tracking behavior itself has changed.

“If you visit an Intel Site or service using a device with a United States IP address and a privacy-preference signal enabled (e.g., Do Not Track, Global Privacy Control), Intel will not collect device information for the purpose of Ad Targeting uses.”

What you can do — If you rely on Do Not Track or Global Privacy Control to limit ad tracking, verify your settings are still respected by checking Intel's main Cookie Notice page directly.

Changelog

± CHANGEDAnalytics cookies now shown as Inactive
The status indicator for Analytics cookies changed from Active to Inactive.
Analytics Active
Analytics Inactive
± CHANGEDFunctional cookies now shown as Inactive
The status indicator for Functional cookies changed from Active to Inactive.
Functional Active
Functional Inactive
± CHANGED'Ad Targeting and sharing choices' renamed to 'Advertising' and now shown as Inactive
The ad-related cookie category was renamed and its status changed from Active to Inactive.
Ad Targeting and sharing choices Active
Advertising Inactive
− REMOVEDExplanation of what Active/Inactive means for ad targeting removed
The text explaining that 'Inactive' means Intel won't collect and share your device information for ad targeting, and 'Active' means it may, was deleted from this section.
**Inactive** means Intel will not collect and Share my device information for Ad Targeting uses. **Active** means Intel may collect and Share my device information for Ad Targeting uses.
− REMOVEDExplanation of Do Not Track / Global Privacy Control handling removed from this section
The paragraph explaining that visiting from a US IP address with a privacy signal like Do Not Track or Global Privacy Control enabled stops Intel from collecting device data for ad targeting was removed from this part of the tool.
If you visit an Intel Site or service using a device with a United States IP address and a privacy-preference signal enabled (e.g., Do Not Track, Global Privacy Control), Intel will not collect device information for the purpose of Ad Targeting uses.
− REMOVEDMulti-device configuration reminder removed
The note reminding users with multiple devices that they must set their privacy preferences on each device separately was deleted from this section.
If you have more than one device, you will need to configure all devices with your privacy-preferences.
− REMOVEDEntire 'Data Sharing' cookie category and consent statement removed
The whole 'Data Sharing' section, including its status indicator and the statement that you consent to Intel sharing your personal information with its affiliates, partners, and authorized third-party processors, was deleted from the cookie tool.
You consent to Intel sharing your personal information with Intel's affiliates, Intel's partners, and Intel-authorized third-party personal information processors.

Full text changes — 20260828_rev01 to 20260911_rev01

COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED

 [Intel Cookie Notice](https://www.intel.com/content/www/us/en/privacy/intel-cookie-notice.html)
 These technologies are necessary for the Intel experience to function and cannot be switched off in our systems. The technology is usually only set in response to actions made by the device owner which amount to a request for services, such as setting privacy preferences, logging in, filling in forms, maintaining secure login areas, maintaining state across pages (remembering items in a shopping basket), and server load balancing. The device owner can set their preference to block or alert Intel about these technologies, but some parts of the Intel experience will not work. These technologies do not store any personally identifiable information.
 #### Analytics
+Analytics Active
+Analytics Inactive
 These technologies allow Intel to count device visits and traffic sources, so Intel can measure and improve the performance of our experiences. The technology helps Intel to know which experiences are the most and least popular and see how device owners interact with the experience. All information these technologies collect is aggregated. If the device owner does not allow these technologies, then Intel will not know when the device owner visited or how the device owner interacted with our experiences.
 #### Functional
+Functional Active
+Functional Inactive
 These technologies enable the Intel experience to provide enhanced functionality and personalization. The technology may be set by Intel or by third-party providers whose services Intel have added to our experiences. If the device owner does not allow these technologies, then some or all of these services may not function properly for the device owner.
+#### Ad Targeting and sharing choices
+#### Advertising
+Ad Targeting and sharing choices Active
+Advertising Inactive
+Inactive/Active
+**Inactive** means Intel will not collect and Share my device information for Ad Targeting uses.
+**Active** means Intel may collect and Share my device information for Ad Targeting uses.
+If you visit an Intel Site or service using a device with a United States IP address and a privacy-preference signal enabled (e.g., [Do Not Track](http://www.allaboutdnt.com/), [Global Privacy Control](https://globalprivacycontrol.org/)), Intel will not collect device information for the purpose of Ad Targeting uses.
+If you visit an Intel Site or service using a device with a United States IP address, you have not enabled a privacy-preference signal, and your Ad Targeting and Sharing Choices are set to Active, Intel may collect device information for the purpose of Ad Targeting uses.
+If you have more than one device, you will need to configure all devices with your privacy-preferences.
 These technologies may be set through our Intel experience or by our advertising partners. The technology may be used to build a profile of the device owner's interests and show the device owner relevant advertisements on other experiences. The technology does not store directly personal information on the device, but the technology is based on uniquely identifying the device. If the device owner does not allow these technologies, then the device owner will experience less targeted advertising.
+#### Data Sharing
+Data Sharing Inactive
+You consent to Intel sharing your personal information with Intel's affiliates, Intel's partners, and Intel-authorized third-party personal information processors.