Skip to content

Badoo Cookiebeleid (Cookie Policy)

This update to Badoo's Cookie Policy is purely cosmetic. It fixes British English spelling (e.g. "recognize" to "recognise", "personalized" to "personalised"), updates internal links from "/en-us/" to "/en/" URLs, and reformats the effective date. No substantive rights, data practices, or obligations changed.

Cosmetic change: formatting, typos, or contact details.

20260811_rev01 → 20260912_rev01COLOUR MARKS THE SEVERITY OF A FLAGGED CLAUSE · + AND − MARK ADDED AND REMOVED
11## Cookies Policy
22
33Your trust, privacy and data are important to us and we are committed to being transparent about our data practices and how we use and protect your data.
44
5This policy provides more detail about the cookies and tracking technologies we use and should be read in conjunction with our [Privacy Policy](https://badoo.com/en-us/privacy/) and the information available in our "Manage Cookies" section (linked at the bottom of our Websites) or in your profile settings in our App (under "Settings" > "Privacy" > "Allow personalised Ads" on iOS or under "Settings" > "Advertising Preferences" on Android) where you can adjust your cookie settings at any time.
5This policy provides more detail about the cookies and tracking technologies we use and should be read in conjunction with our [Privacy Policy](https://badoo.com/en/privacy/) and the information available in our "Manage Cookies" section (linked at the bottom of our Websites) or in your profile settings in our App (under "Settings" > "Privacy" > "Allow personalised Ads" on iOS or under "Settings" > "Advertising Preferences" on Android) where you can adjust your cookie settings at any time.
± CHANGEDPrivacy Policy link URL updated

The links to Badoo's Privacy Policy were changed from the "/en-us/" address to the "/en/" address. The linked document's content is not changed by this update.

66
77## 1\. What are 'cookies' and which 'cookies' does Badoo use?
88
9Unlike the chocolate chip kind, these cookies have no calories! We collect information by placing cookies on your computer or mobile device. A cookie is a piece of text containing a unique identifier, which is stored on your computer by your web browser or by your mobile device. They are basically a tool that stores information about App use and Websites' visits. Cookies also allow us to recognize you and your preferences each time you visit Badoo. They ensure the functioning of the App and Websites which in turn allows us to provide the services that our members request and to improve your user experience.
9Unlike the chocolate chip kind, these cookies have no calories! We collect information by placing cookies on your computer or mobile device. A cookie is a piece of text containing a unique identifier, which is stored on your computer by your web browser or by your mobile device. They are basically a tool that stores information about App use and Websites' visits. Cookies also allow us to recognise you and your preferences each time you visit Badoo. They ensure the functioning of the App and Websites which in turn allows us to provide the services that our members request and to improve your user experience.
± CHANGEDSpelling standardized to British English

Several words were changed from American to British spelling (e.g. "recognize" to "recognise", "localize" to "localise", "unauthorized" to "unauthorised", "Personalized" to "Personalised"). This is a wording style change only and does not change what the policy means.

1010
11We also use other technologies such as web beacons (also called pixels), tracking URLs and software development kits (SDKs) for similar purposes as cookies. Web beacons are files that contain a unique identifier that enable us to recognize when someone has accessed content on our Websites. Tracking URLs are unique links that help us understand where visitors to our Websites are coming from. SDKs are small pieces of code included in applications, which function like cookies and web beacons. For simplicity, in this Policy we also refer to these technologies as "Cookies".
11We also use other technologies such as web beacons (also called pixels), tracking URLs and software development kits (SDKs) for similar purposes as cookies. Web beacons are files that contain a unique identifier that enable us to recognise when someone has accessed content on our Websites. Tracking URLs are unique links that help us understand where visitors to our Websites are coming from. SDKs are small pieces of code included in applications, which function like cookies and web beacons. For simplicity, in this Policy we also refer to these technologies as "Cookies".
1212
1313| Type of Cookie | Purpose |
1414| --- | --- |
1515| Strictly Necessary Cookies |
16These Cookies are necessary for the App and Websites to function and cannot be switched off in our systems, or our App and Websites will not work properly. They are usually only set in response to actions made by you which amount to a request of services, such as setting your privacy preferences, logging in or filling in forms, making payments, uploading photographs, chatting or to localize your experience, such as when you've requested to view Badoo's Site in your local language or when you've asked Badoo to 'remember me'. etc. You can always control the Websites' strictly necessary Cookies in your browser, as explained below.
16These Cookies are necessary for the App and Websites to function and cannot be switched off in our systems, or our App and Websites will not work properly. They are usually only set in response to actions made by you which amount to a request of services, such as setting your privacy preferences, logging in or filling in forms, making payments, uploading photographs, chatting or to localise your experience, such as when you've requested to view Badoo's Site in your local language or when you've asked Badoo to 'remember me'. etc. You can always control the Websites' strictly necessary Cookies in your browser, as explained below.
1717
1818We also use Cookies to help keep Badoo and our members safe and secure. These Cookies do things like protect Badoo users from spam and fraud by ensuring the safety of your personal data when you pay for things on Badoo like Badoo's premium services.
1919
20We may use persistent Cookies, which will help us to ensure we have identified that the same device is logging in to the correct account. These types of Cookies also help with our anti-spam measures and help us to prevent phishers, scammers, unauthorized login attempts to your account and accessing any hacked accounts.
20We may use persistent Cookies, which will help us to ensure we have identified that the same device is logging in to the correct account. These types of Cookies also help with our anti-spam measures and help us to prevent phishers, scammers, unauthorised login attempts to your account and accessing any hacked accounts.
2121
2222Some of these strictly necessary Cookies are third parties', as some social media platforms can be used as an entry point to register for our services.
2323
2424 |
2525| Analytics Cookies |
2626
3434These Cookies help provide experiences, such as links to other social media Websites and social plugins, including making it easier for you to share content between Badoo and your other favourite social networks.
3535
3636In some cases, the Site feature you choose may allow a third party to place Cookies on your device.
3737
3838 |
3939| Advertising Cookies | These Cookies may be set on our Websites and App by us or our advertising partners. They may be used to build a profile of your interests and show you relevant adverts on our App and Websites or other Websites you visit, as well as to improve reporting on any advertising campaign and to avoid showing you ads that you have already seen. |
40| Marketing Cookies | These Cookies may be set on our Websites and App by us or our marketing services providers. They help us and our marketing services providers improve and measure the effectiveness of Badoo ads on other apps and Websites. For example, they help us understand which Badoo ads lead people to download our App or sign-up for Badoo. You can find out more information about this in our [Privacy Policy](https://badoo.com/en-us/privacy/) (under the heading "Sharing your personal data with Marketing Services Providers"). |
40| Marketing Cookies | These Cookies may be set on our Websites and App by us or our marketing services providers. They help us and our marketing services providers improve and measure the effectiveness of Badoo ads on other apps and Websites. For example, they help us understand which Badoo ads lead people to download our App or sign-up for Badoo. You can find out more information about this in our [Privacy Policy](https://badoo.com/en/privacy/) (under the heading "Sharing your personal data with Marketing Services Providers"). |
4141
4242## 2\. Cookies lifespan and third parties placing Cookies
4343
4444Cookies last for different periods of time depending on which of the following two categories they fall into:
4545
4646- **Session cookies** - these cookies only last as long as your online session, and expire when you close your browser (for example Internet Explorer or Safari).
4747- **Persistent cookies** - these cookies stay on your device after your browser has been closed. These cookies are used when we need to remember you for more than one browsing session, for instance to remember your preferences from one visit to the next.
4848
4949If you would like to obtain more information about the third parties placing Cookies on our Websites and App (including a link to their privacy practices) and their lifespan you can access this information:
5050
51- in your profile settings for the Badoo App (under under "Privacy" > "Personalized Ads" on iOS, or under "Advertising Preferences" on Android ); and
51- in your profile settings for the Badoo App (under under "Privacy" > "Personalised Ads" on iOS, or under "Advertising Preferences" on Android ); and
5252- in the "Manage Cookies" section linked at the bottom of our Websites.
5353
5454## 3\. How can you refuse or withdraw consent to the use of Cookies?
5555
5656**When using our Websites**, you are in control and may refuse to accept Cookies at any time by managing your preferences in the "Manage Cookies" section (linked at the bottom of our Websites) or by altering the settings on your internet browser (for example Internet Explorer, Chrome and Firefox).
5757
6666Please note that if you choose not to permit Cookies some areas of our Websites or App may not function properly or be accessible.
6767
6868## 4\. How to contact us?
6969
7070Badoo has designated a Data Protection Officer and they can be reached by emailing DPO@badoo.com or by post at the following address: The Broadgate Tower Third Floor, 20 Primrose Street, London, United Kingdom, EC2A 2RS.
7171
72If you have any questions regarding this Cookie Policy, please visit our [Feedback Page](https://badoo.com/en-us/feedback/) or email us at DPO@badoo.com. You can also contact us by post at the address above.
72If you have any questions regarding this Cookie Policy, please visit our [Feedback Page](https://badoo.com/en/feedback/) or email us at DPO@badoo.com. You can also contact us by post at the address above.
± CHANGEDFeedback Page link URL updated

The link to Badoo's Feedback Page was changed from the "/en-us/" address to the "/en/" address.

7373
7474## Effective date
7575
76This Cookie Policy was last updated on June 16, 2025.
76This Cookie Policy was last updated on 16 June 2025.
± CHANGEDEffective date format changed

The "last updated" date is now written in day-month-year order instead of month-day-year order. The date itself (16 June 2025) did not change.