| 34 | 34 | |
| 35 | 35 | - IP address; |
| 36 | 36 | - Browser; |
| 37 | 37 | - Mobile Device ID; |
| 38 | 38 | - Browser extensions connected to your Adobe accounts. |
| 39 | 39 | |
| 40 | | **Inferred Information** |
| 40 | **Inferred and Third-Party Data** |
| 41 | 41 | |
| 42 | | To help keep our databases current and to provide you the most relevant content and experiences, we may infer or generate information based on the information we collect or combine information provided by you with information from third party sources, in accordance with applicable law. For example, the size, industry, and other information about the company you work for (where you have provided company name) will be obtained from sources including, professional networking sites and information service providers. We may also infer, generate, or collect and receive information from third parties, including partners, and from publicly accessible sources, for purposes that include to detect, prevent, or otherwise address fraudulent, deceptive or illegal activity, misuse of our Services and Software, security or technical issues, as well as to protect against harm to the rights, property or safety of Adobe and our employees, our users, children, or the public. |
| 42 | To help keep our databases current and to provide you the most relevant content and experiences, we may infer or generate information based on the information we collect or combine information provided by you with information from third party sources, in accordance with applicable law. For example, (i) your preferences (e.g., based on your earlier purchases or engagement with our products and services) or (ii) the size, industry, and other information about the company you work for (where you have provided company name) will be obtained from sources including, professional networking sites and information service providers. We may also infer, generate, or collect and receive information from third parties, including partners, data brokers, service providers, aggregators, and from publicly accessible sources, for purposes that include to detect, prevent, or otherwise address fraudulent, deceptive or illegal activity, misuse of our Services and Software, security or technical issues, as well as to protect against harm to the rights, property or safety of Adobe and our employees, our users, children, or the public. |
| 43 | 43 | |
| 44 | 44 | **Adobe Services and Software** |
| 45 | 45 | |
| 46 | 46 | We collect information you provide to us (e.g., when you access and use our Services and Software) or permit us to collect (e.g., as part of a third-party integration). We also collect or generate information about how you access and use our Services and Software, including when you use a desktop or mobile app feature that takes you online (such as a photo syncing feature). Depending on the Services and Software you access and use, this information may be associated with your device or browser or it may be associated with your Adobe account or content. It includes: |
| 47 | 47 | |
| 48 | 48 | Analytics or other electronic network activity, such as: |
| 62 | 62 | Commercial and transaction information, such as: |
| 63 | 63 | |
| 64 | 64 | - Content that includes personal information which is sent or received using an online feature of Adobe Services and Software, or which is stored on Adobe servers, such as documents, photos, videos, activity logs, direct feedback from you, metadata about your content, user generated requests such as search terms, prompts (e.g., text, images, videos, audio, etc.), inquiries, feedback, and other information you may disclose when you access or use our Services and Software as well as any information the Services and Software returns in response to such requests. |
| 65 | 65 | |
| 66 | 66 | Sensitive personal information, such as: |
| 67 | 67 | |
| 68 | | - Biometric identifiers or information as defined under US laws (e.g., faceprints and voiceprints from your user Content, as defined in the [Adobe General Terms of Use](https://www.adobe.com/legal/terms.html)) and precise geolocation. Where required by law, we will seek any required permissions from you prior to any such collection. See the "Adobe acting on your behalf" and "How we analyze your content to deliver features requested by you" sections below for more information. |
| 68 | - Precise geolocation (e.g., when you add location data about where a picture was taken using your camera or phone's GPS feature); |
| 69 | - Information about your specific accessibility requirements or preferences, such as mobility, visual, auditory, dietary restrictions, or other accommodations (e.g., when you visit our offices); |
| 70 | - Biometric identifiers or information defined under United States laws or other applicable laws (e.g., faceprints and voiceprints, etc.); |
| 69 | 71 | |
| 72 | Where required by law, we will seek any required permissions from you prior to any such collection. See the "Adobe acting on your behalf" and "How we analyze your content to deliver features requested by you" sections below for more information. |
| 73 | |
| 70 | 74 | The following links provide further information on: |
| 71 | 75 | |
| 72 | 76 | - [Adobe product improvement program](https://www.adobe.com/privacy/apip.html); |
| 73 | 77 | - [Usage Data FAQ: Creative Cloud and Document Cloud Apps](https://www.adobe.com/privacy/app-usage-info-faq.html) |
| 74 | | - [Experience Cloud usage information FAQ](https://www.adobe.com/privacy/experience-cloud-usage-info-faq.html); |
| 75 | 78 | - [Adobe Genuine Software](https://www.adobe.com/genuine.html) |
| 76 | 79 | - Your [privacy choices](https://www.adobe.com/privacy/opt-out.html) regarding how we use this information; |
| 77 | | - Adobe products and services licensed by [educational institutions](https://www.adobe.com/privacy/student-policy.html); |
| 80 | - Adobe products and services licensed by [educational institutions](https://www.adobe.com/privacy/k12-student-page.html); |
| 78 | 81 | - How Adobe uses [cookies and similar technologies](https://www.adobe.com/privacy/cookies.html); and |
| 79 | 82 | - How Adobe [analyzes your content](https://helpx.adobe.com/manage-account/amr/machine-learning-faq.html) using techniques such as machine learning in order to improve our Services and Software, and how to [opt out](https://www.adobe.com/go/machine_learning_opt_out) of this. |
| 80 | 83 | |
| 81 | 84 | **Adobe Software activation and automatic updates** |
| 82 | 85 | |
| 83 | | - When you activate your Adobe Software or when you install updates to the Software, we collect analytics or other electronic network activity information, such as: your device (manufacturer, model, IP address); |
| 84 | | - the Adobe Software (version, date of activation, successful and unsuccessful updates); |
| 85 | | - your product serial number (e.g., where this is required before you can start using your product). |
| 86 | - Your device (manufacturer, model, IP address); |
| 87 | - The Adobe Software (version, date of activation, successful and unsuccessful updates); |
| 88 | - Your product serial number (e.g., where this is required before you can start using your product). |
| 86 | 89 | |
| 87 | 90 | You can learn more about app activation [here](https://helpx.adobe.com/download-install/kb/activate-deactivate-products.html). |
| 88 | 91 | |
| 89 | 92 | **Adobe emails** |
| 90 | 93 | |
| 91 | 94 | Emails we send you may include a technology (called a [web beacon](https://www.adobe.com/privacy/cookies.html)) that collects Analytics or other electronic network activity, such as whether you have received or opened the email, or clicked a link in the email. If you do not want us to collect this information, you can [opt out of receiving Adobe marketing emails](https://www.adobe.com/privacy/opt-out.html). |
| 92 | 95 | |
| 93 | | **Adobe online advertising** |
| 94 | | |
| 95 | | Adobe advertises online in a variety of ways, including displaying Adobe ads to you on other companies' websites and apps and on social media platforms, such as Facebook and LinkedIn. Adobe websites use cookies, pixels, and similar technologies provided by our own company ([Adobe Experience Cloud](https://www.adobe.com/privacy/experience-cloud.html)) and other companies that allow us to gather additional information to measure and improve the effectiveness of our advertising. We collect Analytics or other electronic network activity information such as: |
| 96 | | |
| 97 | | - Which ads are displayed; |
| 98 | | - Which ads are clicked on; and |
| 99 | | - Where the ad was displayed. |
| 100 | | |
| 101 | | Learn more about [Adobe's advertising practices](https://www.adobe.com/privacy/marketing.html). |
| 102 | | |
| 103 | | **Buttons, tools, and content from other companies** |
| 104 | | |
| 105 | | Adobe Services and Software may include buttons, tools, or content that link to other companies' services (for example, a Facebook "Like" button). We may collect information about your use of these features, such as content "liked" and address information in Google Maps. In addition, when you see or interact with these buttons, tools, or content, or view an Adobe web page or app containing them, some information from your browser may automatically be sent to the other company. Please read that company's privacy policy for more information. |
| 106 | | |
| 107 | | Adobe websites may implement Google reCAPTCHA Enterprise to help prevent spam and abuse. reCAPTCHA Enterprise collects hardware and software information, such as device and application data, and sends it to Google for purposes of providing, maintaining, and improving reCAPTCHA Enterprise and for general security purposes. Your use of reCAPTCHA Enterprise is subject to Google's [Privacy Policy](https://policies.google.com/privacy) and [Terms of Use](https://policies.google.com/terms). |
| 108 | | |
| 109 | 96 | **Adobe social networking pages and social sign-on services** |
| 110 | 97 | |
| 111 | 98 | You can sign into some Adobe Services and Software using a social networking account, such as a Facebook account. Where you give appropriate permissions, we will receive contact and identifier information about you from your social networking account, such as name, country, and basic demographic information. |
| 112 | 99 | |
| 113 | 100 | Adobe has its own pages on many social networking sites (for example, the Adobe® Photoshop® team's Facebook page). We will collect information which you have made publicly available on your social networking account, such as name and interests in our products and services, when you interact with our social networking pages. The social networking sites may provide statistics and insights to Adobe which help us understand the types of actions that people take on our pages. Where applicable, Adobe and the social media site(s) have entered into an arrangement which determines our respective responsibilities. |
| 114 | 101 | |